Primland, Auberge Resorts Collection

Nestled high in the serene embrace of Virginia's majestic Blue Ridge Mountains, Primland, Auberge Resorts Collection, is not just a hotel; it's a magnificent private estate and an extraordinary destination that promises an escape into luxurious tranquility and exhilarating adventure. If you're a Virginian seeking a truly unique and indulgent getaway that combines sophisticated comfort with the raw beauty of nature, Primland offers an experience unlike any other in the Commonwealth.

This award-winning resort, part of the prestigious Auberge Resorts Collection, is celebrated for its warm, woodsy, and inviting ambiance, blending elegance with an eclectic charm. Whether you desire a secluded retreat to feel "relaxed and renewed" or a bustling itinerary filled with outdoor activities, Primland caters to every preference. From its spacious, well-appointed accommodations to its genuinely friendly and courteous staff, every aspect of Primland is curated to provide a world-class experience, inviting you to connect with nature and create unforgettable memories right here in Virginia.

Primland, Auberge Resorts Collection, is situated in a breathtakingly secluded yet accessible part of the Blue Ridge Mountains, offering an idyllic escape. You'll find this exquisite property at 2000 Busted Rock Rd, Meadows of Dan, VA 24120, USA. This address places it within a vast 12,000-acre private estate, ensuring an unparalleled sense of privacy and immersion in nature.

While seemingly remote, Primland is surprisingly reachable. It's approximately a two-hour drive north from Charlotte, North Carolina, and within a reasonable driving distance for many Virginians, making it an ideal destination for a luxurious road trip. The resort is serviced by two main entrances: a North Gate near Meadows of Dan, which is closest to the main Lodge, restaurants, spa, and the Highland Golf Course, and a South Gate near Claudville, providing access to the sporting club and trail riding areas. This dual access can aid in navigation depending on your primary activity.

For those considering air travel, Primland also boasts a helipad located at the North Gate, offering a direct and exclusive arrival option. The journey to Primland itself is part of the experience, winding through scenic mountain roads that showcase the beauty of Southwest Virginia. Once on the expansive property, a complimentary resort shuttle is available to transport guests between the various facilities and activity areas, ensuring seamless navigation within the vast estate.

Primland, Auberge Resorts Collection, offers an extensive suite of services designed to provide a comprehensive luxury experience, blending refined comfort with adventurous opportunities.

• Diverse Accommodations: Guests can choose from a range of luxurious options including spacious rooms and suites in The Lodge, charming Fairway Cottages along the golf course, secluded Pinnacle chalets with sweeping views, and unique Tree Houses for an intimate retreat. Residences are also available for larger groups, some with private pools and hot tubs.

• Exquisite Dining Experiences: The resort features multiple dining venues, including Leatherflower, offering farm-focused refined Southern cuisine for breakfast and dinner with mountain views; The 19th Pub for casual fare and moonshine cocktails with an outdoor terrace; and the rustic Stables Saloon providing family-style Southern suppers and live bluegrass music. In-room dining is also available for a private culinary experience.

• Full-Service Auberge Spa: A serene full-service spa offers a range of holistic, nature-based healing rituals, massages (including the best-selling signature massage), skincare, body therapies, and nail services. It includes a sauna, steam room, hot tub, and multiple treatment rooms for ultimate relaxation.

• World-Class Golf: An 18-hole Donald Steel-designed golf course, ranked highly in the U.S. and Virginia, is a major draw. Golf lessons and a driving range are also available.

• Outdoor Activities Center: The resort provides an impressive array of activities for all ages, including guided hikes, mountain biking, off-road RTV tours, fly fishing, horseback riding, sporting clays, archery, tomahawk throwing, paddleboarding, funyaking on the reservoir, disc golf, and tennis. Many of these are accompanied by expert instructors and guides.

• Observatory and Stargazing: A highlight is the on-site observatory, offering awe-inspiring guided tours of the night sky with a powerful telescope, providing an exceptional stargazing experience.

• Fitness Center and Wellness Classes: A fully equipped fitness studio with Peloton bikes, treadmills, and free weights, along with outdoor exercise circuits, yoga, and meditation classes, supports guest wellness.

• Concierge Services: Dedicated concierge services are available to assist with activity bookings, dining reservations, and any other guest needs, ensuring a personalized stay.

• Pet-Friendly Accommodations: Primland is notably pet-friendly, offering "so many great areas to walk them," making it convenient for guests traveling with their furry companions.

• Complimentary Resort Shuttle & Private Car Service: Seamless transportation around the expansive property is provided by a complimentary shuttle, with private car service also available.

• Children's Activities (Junior Mountaineers Kids Club): Curated activities for younger travelers, including basic golf, fly fishing, and archery lessons, ensure that families can enjoy the resort together.

• Meeting and Event Facilities: Flexible indoor and outdoor event spaces, including banquet facilities and private dining options like the Schlumberger Wine Cellar and Tobacco Barn, are available for special occasions, meetings, and weddings.

Primland, Auberge Resorts Collection, stands out with numerous exceptional features and highlights that create its renowned luxurious and immersive experience:

• Expansive 12,000-Acre Private Estate: The sheer scale of the property ensures a profound sense of seclusion and uninterrupted natural beauty. Guests feel truly immersed in an "unspoiled wilderness" with "gorgeous views" in every direction.

• Awe-Inspiring Observatory: A unique and unforgettable feature is the on-site observatory, offering guided "tours of the night sky." This provides an unparalleled opportunity for stargazing and connecting with the cosmos, a truly "awe-inspiring" experience.

• World-Class Donald Steel Golf Course: The 18-hole Highland Course is consistently rated among the best, carved from the natural mountain landscape, offering a challenging yet beautiful golfing experience amidst spectacular scenery.

• Diverse and Engaging Activities: The resort offers an incredible breadth of activities, from serene pursuits like hiking (with opportunities to see wildlife like "mama bear and cubs") and fly fishing, to adventurous options like horseback riding, mountain biking, RTV tours, sporting clays, and archery. This ensures "activities are endless" for every interest level.

• Luxurious and Varied Accommodations: Guests can choose from a wide range of elegant options, including spacious lodge rooms, unique tree houses perched above the landscape, cozy cottages, and private residences. Each offers premium amenities like deep soaking tubs, private balconies, and Frette linens.

• Exceptional Culinary Experiences: With multiple restaurants, Primland emphasizes "southern cuisine" and "local, organic and sustainable foods." Reviewers confirm that "all the food was quite good," from elegant fine dining to casual pub fare and family-style suppers with live bluegrass music.

• Unparalleled Hospitality: The staff is consistently praised as "friendly and courteous," ensuring that every guest feels welcomed and well-cared for, contributing to the overall relaxed and renewed feeling.

• Pet-Friendly Environment: Primland is remarkably pet-friendly, offering "so many great areas to walk them," making it a perfect destination for those who wish to bring their beloved dogs along for the luxury retreat.

• Full-Service Auberge Spa: The on-site spa provides a sanctuary for relaxation and rejuvenation, offering a wide array of treatments and wellness facilities to complete the luxurious escape.

As a luxury destination within the Auberge Resorts Collection, Primland frequently offers special promotions and packages designed to enhance the guest experience and provide exceptional value. These offers can vary by season and demand, so direct inquiry is always recommended. However, common types of promotions you might find include:

• "Stay Longer" Offers: Primland often provides incentives for extended stays, such as a "4th Night On Us" or "5th Night On Us" for luxury residences. These are perfect for immersing yourself fully in the resort's offerings.

• Advance Purchase Savings: Booking your stay well in advance (e.g., 30+ days) can sometimes unlock savings of up to 20% on the best available rates, though these often come with non-refundable terms.

• Resort Credits for Premium Suites: Guests booking premium suites for a minimum number of nights might receive a significant resort credit (e.g., $500 USD equivalent) to be used towards dining, spa treatments, or activities, enhancing the luxury experience.

• Resident Offers: Primland occasionally extends special "staycation" rates for residents of Virginia, Washington D.C., and North Carolina, often including savings and daily breakfast, making it more accessible for local getaways.

• Golf Packages: Given its renowned golf course, there are often dedicated golf packages that include accommodations and rounds of golf, sometimes with additional perks like lunch on the course.

• Complimentary Kids' Meals: During specific seasons (e.g., summer), Primland may offer complimentary kids' meals for children aged 10 and under, making it more appealing for family vacations.

• Seasonal Experiences: Look out for packages tied to specific seasonal activities, such as stargazing experiences, holiday programming (Thanksgiving, Christmas, New Year's), or themed culinary events.

  To discover the most current and relevant promotions for your desired travel dates and interests, it is highly recommended to visit the "Special Offers" section of the Primland, Auberge Resorts Collection website or contact their reservations team directly using the provided phone number. They can provide personalized information and ensure you receive the best available rates and packages.

Ready to embark on your luxurious escape to Primland, Auberge Resorts Collection? Here's how you can connect with them:

Address: 2000 Busted Rock Rd, Meadows of Dan, VA 24120, USA

Phone: (855) 876-6593

Mobile Phone: +1 855-876-6593

For reservations, inquiries about activities, dining, spa treatments, or any other details to plan your unforgettable stay, the dedicated team at Primland is ready to assist you. Their exceptional service begins from your very first contact.

For Virginians, Primland, Auberge Resorts Collection, offers an unparalleled opportunity to experience world-class luxury and immersive nature right within their home state, making it far more than just a destination for out-of-town visitors. It's a truly suitable and enriching retreat for locals for several compelling reasons.

Firstly, its relatively accessible location in the Blue Ridge Mountains means Virginians can enjoy a profound sense of escape without the hassle of long-distance travel. A scenic drive is all it takes to transition from the everyday to a secluded mountain paradise, making it perfect for weekend getaways, special celebrations, or even a revitalizing midweek break. The ease of access minimizes travel stress and maximizes relaxation time.

Secondly, Primland's comprehensive range of activities caters to virtually every interest, ensuring there's something for everyone in the family or group. Whether you're an avid golfer seeking a top-ranked course, an outdoor enthusiast craving hiking and horseback riding, or simply someone looking to unwind with spa treatments and gourmet dining, you can curate your perfect experience. The unique opportunity for stargazing at the on-site observatory provides a truly unique "local" educational and awe-inspiring experience that few other places can offer.

Furthermore, supporting Primland means supporting a significant local employer and a cornerstone of tourism in Southwest Virginia. As a Virginian, experiencing this caliber of resort within your own state is a point of pride. It offers a chance to indulge in the best of hospitality and outdoor adventure that Virginia has to offer, without the need for extensive travel or planning.

Finally, the "warm, woodsy and inviting" ambiance, combined with the "friendly and courteous" staff, creates a welcoming environment that locals will appreciate. It's a place where you can feel at home while simultaneously being pampered and engaged. For those bringing pets, the super pet-friendly nature of the resort means your beloved companions can join in on the fun, making it a complete family getaway. Primland is not just a luxury resort; it's a cherished Virginian gem that offers profound relaxation, exhilarating adventure, and unforgettable memories for those who call the Old Dominion home.